pervasive media studio

Rhizomatiks - mixing lab research and brand campaigns

Some of the most inspiring work shown at the conference was by Seiichi Saito and Daito Manabe of Rhizomatiks, a collective blending cutting edge artistic and commercial work. Some highlights:

Starting life as lab research, the video documentation of the young girls caused some UK press to believe party in your mouth was a new Japanese fad and it was eventually used in an ad campaign